Are you in the market for some stylish and affordable fashion pieces? Well, look no further than INC International Concepts! This brand has been around for years and has established itself as a go-to for fashion-forward millennials. But is INC International Concepts a good brand? Let’s dive into why this brand has become so popular.
If you’re looking for versatility in your wardrobe, INC International Concepts has got you covered. From casual wear like t-shirts and jeans to dressier options like blouses and evening dresses, this brand incorporates a wide array of styles to cater to all fashion tastes. The quality of their clothing is also noteworthy, as it is durable and well-made.
Another reason to love INC International Concepts is due to their inclusive sizing range. No matter your body type, there’s something in their collection that will fit you perfectly. Plus, their clothing is budget-friendly, so you won’t have to break the bank for a new outfit. These aspects are what makes INC International Concepts a good brand and one that should definitely be on your fashion radar.
History of INC International Concepts
INC International Concepts (also known as INC) is a fashion brand that was founded in 1985. The brand is exclusively available at Macy’s and has been a go-to destination for trend-conscious shoppers for over three decades.
The brand was started by Bernie and Esther (Evelyn) Camuto with the intention of creating a clothing line that was fashion-forward and affordable. The first collection featured comfortable knitwear and men’s suits. However, it wasn’t until the brand’s women’s wear line launched in the late 1990s that INC really began to take off.
INC’s women’s wear line quickly became known for its stylish and affordable clothing options. The brand’s focus on keeping on-trend with fashion while also being considerate of the customer’s budget made it a popular choice for shoppers looking to stay on trend without breaking the bank.
Key Milestones in INC’s History
- In 2001, INC won the Women’s Wear Daily Gold Award for Best Pants Collection
- Throughout the mid-2000s, the brand expanded its offerings to include shoes, handbags, and accessories
- In 2011, Macy’s named Nicole Richie as their brand ambassador for INC. Richie designed a limited-edition collection for the brand at this time.
- In 2017, INC launched a plus-size line available exclusively at Macy’s.
- In 2019, Macy’s announced that INC was one of their most successful private brands, generating over $1 billion in sales annually.
What Makes INC Unique
INC International Concepts prides itself on being a brand that is modern, innovative, and always ahead of the curve.
The brand’s designers work to create clothing that maintains a balance between the latest trends and classic styling. INC’s emphasis on quality and craftsmanship ensures that their clothing and accessories are built to last.
Additionally, the affordable price points of INC’s clothing make it accessible to a wide range of shoppers. This has been key to the brand’s longevity and success.
INC’s Legacy and Future
Over the past 30 years, INC International Concepts has firmly established itself as one of the leading fashion brands in Macy’s. The brand’s ability to stay on top of the latest trends, while maintaining affordable prices, has been the driving force behind its success.
Key Stats | Details |
---|---|
Launch Date | 1985 |
Founder | Bernie and Esther (Evelyn) Camuto |
Availability | Exclusively at Macy’s |
Product Offerings | Clothing, Shoes, Handbags, and Accessories |
Estimated Annual Sales | $1+ billion |
As Macy’s continues to evolve and adapt to meet the changing needs of its customers, INC International Concepts will undoubtedly remain an important part of the department store’s fashion offerings.
The brand will continue to innovate, expand its offerings, and maintain its position as a go-to destination for fashion-conscious shoppers.
Target market of INC International Concepts
INC International Concepts is a popular fashion brand that caters to a wide range of customers with its diverse collection of clothing, accessories, and shoes. The brand’s target market is primarily young, trendy, and fashion-conscious individuals who are constantly looking for something new, unique, and stylish to wear. This section will provide a detailed overview of the target market of INC International Concepts.
- The brand targets both men and women who are in the age group of 18-45 years old.
- INC International Concepts offers stylish and chic clothing items for all occasions, prioritizing trends and modern fashion. Customers who love to experiment with their looks can find innovative clothing items in the brand’s collection.
- The brand’s focus is on the use of high-quality materials, intricate designs, and getting creative inspiration from high-end designer apparel, giving its customers a much more affordable way to achieve the same high-end look.
Their target audience includes individuals who are attracted to affordable, stylish, and modern designs. The brand mainly caters to customers who are interested in fashion and want to keep up with the latest trends without breaking the bank. INC International Concepts provides customers with statement pieces that are versatile and can be dressed up or down for different events.
The brand uses various marketing strategies to attract its target market, such as collaborating with bloggers and influencers who appeal to a similar set of audiences. Another marketing strategy that the company uses is social media platforms like Instagram and Facebook to showcase its products and promotional advertisements, allowing customers to get inspired by the brand’s creative collections and news about seasonal launch updates.
Target Market | Age Group | Style Preferences |
---|---|---|
Men and Women | 18-45 years old | Trendy, modern, and versatile |
In conclusion, INC International Concepts is a well-known fashion brand that targets young, trendy, and fashion-conscious individuals between the ages of 18-45 years old. The brand offers affordable and chic clothing items for all occasions, targeting customers who prioritize fashion and want to keep up with the latest trends without compromising quality. INC International Concepts uses strategies such as influencer collaborations and social media marketing to connect with its target market and create brand loyalty.
Brand Reputation of INC International Concepts
INC International Concepts is a popular fashion brand that has been in the market for over 30 years. The brand has established a reputation for providing high-quality, on-trend fashion pieces at accessible prices. Here are some important things to know about the brand’s reputation:
- Availability – INC International Concepts has a wide distribution network that spans across all major department stores in the United States. This means that customers can easily find the brand’s products in stores or online, making it a convenient and accessible option for many fashion-forward shoppers.
- Quality – The brand is known for providing high-quality garments and accessories. INC International Concepts sources its textiles and materials from trusted suppliers who meet strict quality standards to ensure that all its products meet high levels of durability and style.
- Trendiness – INC International Concepts has carefully curated its collection to represent the latest fashion trends that appeal to its customers. This approach ensures that the brand remains relevant and attractive to fashion-forward buyers who want to keep up with the latest trends.
While the brand’s reputation is generally positive, it is worthwhile to note that some customers have mentioned inconsistencies with sizing and fit. However, the majority of reviews are positive and customers are happy with the quality and value that they receive from their purchases.
Brand Innovations
As a fashion-forward brand, INC International Concepts has continued to innovate and expand its offerings to meet customer needs and expectations. For example:
- Collaborations – The brand has collaborated with many established designers and fashion icons to create exclusive collections that resonate with its customers. These collaborations help the brand to stay on trend and offer unique designs that are not available elsewhere.
- Extended Sizes – To cater to diverse body types, the brand has expanded its sizing options to include plus sizes, petite sizes, and slim sizes. This initiative demonstrates the brand’s commitment to inclusivity and ensures that customers of all sizes can enjoy its collections.
- Accessories – In addition to clothing, INC International Concepts has expanded its offerings to include a wide range of accessories such as shoes, handbags, and jewelry that complement its clothing collections. These accessories provide customers with a complete and cohesive look.
Brand Recognition
INC International Concepts has received recognition for its innovative designs and contributions to the fashion industry. Some notable awards and accolades the brand has received include:
Recognition | Year |
---|---|
InStyle Fashion Award | 2009 |
American Image Award for Retailer of the Year | 2012 |
Footwear News Achievement Award for Brand of the Year | 2013 |
These awards demonstrate the brand’s success in delivering quality fashion pieces that resonate with customers and the wider fashion industry.
Product Quality of INC International Concepts
INC International Concepts has made a name for itself in the fashion industry for delivering quality products that are both stylish and long-lasting. The brand uses high-quality materials to ensure that its products can withstand the test of time and maintain its initial appearance even after several wears and washes.
- Materials: The brand uses a variety of materials, ranging from cotton and polyester to silk and wool, to craft its clothing line. These materials are handpicked by the designers to ensure that they meet the brand’s high-quality standards and that customers get the best value for their money.
- Craftsmanship: INC International Concepts ensures that every piece of clothing is crafted with precision and care. The brand’s team of experienced tailors and seamstresses work tirelessly to create clothing that not only looks great but also fits well and stands the test of time.
- Quality Assurance: The brand guarantees that all its products adhere to strict quality standards. Every piece of clothing goes through a rigorous quality check before it is shipped to stores or customers, ensuring that only the best products reach the market.
Customers who purchase INC International Concepts products can be confident that they are getting value for their money. These products are durable and can be worn for years without showing any signs of wear and tear.
The following table highlights some of the materials commonly used by INC International Concepts:
Cotton | Silk | Denim |
Polyester | Linen | Wool |
Each of these materials is carefully chosen by the brand’s designers to create clothing that is not only stylish but also long-lasting and versatile.
Price range of INC International Concepts products
INC International Concepts is a brand that offers various products such as clothing, accessories and shoes for men and women. Their products are known for their stylish designs and affordability.
- The price range of INC International Concepts products can vary depending on the item. For instance, men’s shirts can go for as low as $19.99 while their jackets can range from $59.99 to $199.99.
- Women’s tops can go for as low as $19.99 and their dresses can range from $79.50 to $139.50.
- Their handbags and purses range from $49.50 to $129.50 while their shoes can go for as low as $29.99 and as high as $149.50.
Overall, INC International Concepts offers a wide range of products at affordable prices. Customers can expect to find stylish designs without breaking the bank.
Product | Price Range |
---|---|
Men’s Shirts | $19.99 – $49.50 |
Men’s Jackets | $59.99 – $199.99 |
Women’s Tops | $19.99 – $59.50 |
Women’s Dresses | $79.50 – $139.50 |
Handbags and Purses | $49.50 – $129.50 |
Shoes | $29.99 – $149.50 |
When it comes to shopping for quality fashion pieces on a budget, INC International Concepts is definitely a brand worth considering. With their affordable prices, customers can easily refresh their wardrobe with the latest trends without breaking the bank.
Comparison to other fashion brands
When it comes to fashion brands, there are plenty of options out there. However, not all brands are created equal. When comparing INC International Concepts to other fashion brands, there are a few things to consider.
- Price: One of the biggest advantages of INC International Concepts is its affordability. While other high-end fashion brands can be incredibly expensive, INC offers trend-forward styles at a more accessible price point.
- Quality: Despite its affordable pricing, INC International Concepts doesn’t sacrifice quality. Their clothing is made with high-quality fabrics and attention to detail, making it a good value for the price.
- Trendiness: INC International Concepts is constantly ahead of the curve when it comes to fashion trends. By staying on top of what’s popular and translating it into wearable, accessible clothing, INC has become a go-to brand for fashion-forward shoppers.
When comparing INC International Concepts to other fashion brands, it’s clear that it offers a unique balance of affordability, quality, and trendiness. While some other brands may excel in one area or another, INC has earned its reputation as a great all-around option.
If you need further proof of this, just check out the glowing reviews from its loyal customer base. INC International Concepts has built a devoted following of shoppers who love the brand for its stylish offerings that won’t break the bank.
Conclusion
In conclusion, INC International Concepts is a great fashion brand that is worth considering if you’re on the hunt for stylish, affordable clothing. By staying on top of the latest trends and offering high-quality pieces that won’t break the bank, INC has become a go-to option for shoppers who want to look great without breaking the bank.
Pros | Cons |
---|---|
Affordable | Not as exclusive as some other fashion brands |
High-quality fabrics | May not offer as much variety as some other brands |
Trend-forward styles |
Overall, if you’re looking for fashionable clothing that won’t break the bank, INC International Concepts is definitely a brand to keep on your radar.
Celebrity Endorsements of INC International Concepts
INC International Concepts is a brand that has a significant presence in the fashion industry, and it has been endorsed by several celebrities. Here are some of the famous people who have endorsed the brand:
- Olivia Palermo: This socialite and fashion icon has endorsed INC International Concepts in several occasions. She has collaborated with the brand to create capsule collections that features her personal style.
- Miranda Kerr: The Australian supermodel has also endorsed the brand, promoting its footwear line.
- Heidi Klum: The German supermodel and entrepreneur has been spotted wearing INC International Concepts clothing in public events.
Celebrity endorsements have contributed significantly to the popularity of INC International Concepts. The brand’s collaborations with famous people have given the products a unique touch, catering to the preferences of their fans and customers. As a result, INC International Concepts has gained loyal customers who appreciate the quality and style of the products.
Sustainability efforts of INC International Concepts
INC International Concepts is not only known for its stylish and trendy apparel and accessories but also for its sustainability efforts. The brand believes that it is their responsibility to protect and preserve the environment while creating high-quality fashion items, and they take this responsibility very seriously.
- Use of eco-friendly fabrics
- Reduction of waste in production process
- Recycling program
One of the ways that INC International Concepts is contributing to a sustainable future is by using eco-friendly fabrics. The brand recognizes the impact of textile production on the environment and has taken steps to reduce this impact. They use materials such as organic cotton, recycled materials, and sustainable fibers like TENCELâ„¢ Lyocell and Modal. These materials are not only environmentally friendly but also provide consumers with high-quality, durable products.
In addition to using sustainable fabrics, INC International Concepts has also taken steps to reduce waste in their production process. Rather than disposing of unused materials, the brand has implemented a program to recycle and repurpose these materials. This program helps to reduce waste and minimize the brand’s environmental footprint.
Furthermore, INC International Concepts has implemented a recycling program for their products. Customers are encouraged to bring their old clothing and accessories to participating store locations to be recycled. This program not only helps to reduce waste but also provides a convenient way for customers to dispose of old items responsibly.
Overall, INC International Concepts is committed to sustainability and reducing their impact on the environment. Through the use of eco-friendly materials, reduction of waste, and recycling programs, the brand is making a positive contribution to a more sustainable future.
EFFORTS | IMPACT |
---|---|
Use of eco-friendly fabrics | Reduced environmental footprint |
Reduction of waste in production process | Minimized waste and resources used |
Recycling program | Reduction of waste and convenient disposal for customers |
It is commendable that INC International Concepts is making efforts to become a more sustainable brand. By taking responsibility for their impact on the environment and implementing programs and initiatives to reduce waste and promote recycling, they are setting an example for other companies in the fashion industry to follow.
Social media presence of INC International Concepts
Today, social media plays a vital role in the success of any brand. A strong social media presence means better visibility, higher engagement rates, and brand awareness. INC International Concepts has an active social media presence with accounts on various social media platforms. Let’s take a closer look at the brand’s social media activities.
- Facebook: INC International Concepts has an official Facebook page with over 242k likes and followers. The page is regularly updated with new collections, products, and promotions. Followers can also browse through the various lookbooks and campaigns.
- Instagram: With over 264k followers, INC International Concepts has an active Instagram page that is updated daily with new content. Day-to-day content includes product photos, event updates, and lifestyle tips, along with influencer collaborations and behind-the-scenes glimpses of their campaigns.
- Twitter: INC International Concepts has a Twitter account with over 13k followers, which they use to actively engage with their audience. The tweets usually contain product promotions, brand updates, and retweets of their influencer collaborations.
Through their social media presence, INC International Concepts portrays a trendy image that resonates with their target audience – fashion-conscious millennials. By creating engaging content, the brand effectively increases its brand visibility and customer engagement rates.
The table below shows the social media following of INC International Concepts as of August 2021 on different platforms:
Social media platform | Followers/Likes |
---|---|
242k | |
264k | |
13k |
Overall, INC International Concepts’ social media presence is impressive. With an active presence on various platforms and a strong following, the brand successfully communicates with its target audience, building brand awareness, and increasing customer engagement.
Customer reviews and feedback on INC International Concepts products
Customer feedback is highly important for businesses, and INC International Concepts certainly takes their reviews seriously. With over 3,000 positive reviews on their website and many more on other online platforms, it’s safe to say that their customers are happy with their products. Some of the key aspects that customers love about INC International Concepts are the affordability and trendiness of their clothing, as well as the quality and comfort.
- One customer raves about their faux-leather jacket, saying it “looks and feels like real leather without the price tag.”
- Another happy customer praises the fit and style of the brand’s bootcut jeans, saying they’re “the best jeans ever.”
- A third reviewer highlights the versatility of INC International Concepts clothing, stating “I can wear their pieces to work or out with friends, and always feel confident in my outfit.”
In addition to their website and other online platforms, INC International Concepts also uses customer feedback to make improvements to their products. They often ask for reviews and feedback on social media, allowing customers to provide input on new designs and styles. This feedback allows the brand to create clothing that their customers truly want and appreciate.
To help customers with their purchasing decisions, INC International Concepts also provides detailed product descriptions and sizing guides on their website. This allows customers to make informed decisions about their purchases and reduces the likelihood of returns or exchanges.
Pros | Cons |
---|---|
Stylish and trendy clothing at an affordable price point | Some customers have reported issues with sizing and fit |
Quality and comfort are highly valued by customers | Not all items are available in extended sizes |
Strong customer service and easy return process | Limited selection compared to other brands |
Overall, customer feedback and reviews demonstrate that INC International Concepts is a great brand for those who want affordable, trendy clothing that doesn’t compromise on quality or comfort. While there are some downsides, such as sizing inconsistencies and a limited selection compared to other brands, the pros seem to outweigh the cons. If you’re looking for stylish, comfortable clothing that won’t break the bank, INC International Concepts is definitely worth considering.
Is INC International Concepts a Good Brand?
1. What is INC International Concepts?
INC International Concepts is a well-known fashion brand that creates clothing, footwear, and accessories for both men and women.
2. Is INC International Concepts a high-end brand?
Although INC International Concepts offers higher-end products, it is not considered a luxury brand. It falls under the category of affordable luxury.
3. Where can I purchase INC International Concepts products?
You can find INC International Concepts products in over 600 Macy’s stores across the United States, as well as online.
4. Does INC International Concepts offer sustainable and ethical products?
INC International Concepts is committed to increasing their sustainability efforts and developing more ethical products as they continue to grow.
5. Are INC International Concepts products of good quality?
INC International Concepts products are generally considered to be of good quality, with attention to detail and well-constructed designs.
6. Is INC International Concepts popular among consumers?
Yes, INC International Concepts is a popular brand that has a strong following, particularly among fashion-conscious individuals.
7. Does INC International Concepts offer trendy and stylish designs?
INC International Concepts is known for its trendy and stylish designs, with a range of options that appeal to a variety of personal styles.
Closing Thoughts
Thank you for taking the time to read about INC International Concepts and its reputation as a fashion brand. From its commitment to sustainability to its focus on quality and style, INC International Concepts offers a unique perspective in the fashion industry. We encourage you to visit their website or check out one of their products at Macy’s to experience the brand for yourself. Thanks for stopping by and come back soon!