Zella is a brand that has been gaining a lot of popularity lately, and for a good reason. With their innovative designs and high-quality materials, Zella has developed a dedicated following within the athleisure market. If you’re in search of the perfect workout gear that offers both fashion and function, Zella may be the brand for you.
One of the things that make Zella stand out is its commitment to sustainability. They use eco-friendly materials like recycled polyester, reducing pollution and waste in the fashion industry. Additionally, Zella is known for its inclusive sizing, offering a wide range of sizes to accommodate all body types. With an emphasis on sustainability and body positivity, Zella caters to a diverse range of customers.
Overall, the quality of Zella products is exceptional. From yoga leggings to running shorts, the brand offers high-performance items that are both durable and functional. And with a range of colors and styles to choose from, you’re sure to find something that fits both your aesthetic and workout needs. If you’re looking for a brand that blends sustainability, inclusivity, and quality, Zella is definitely worth considering.
Introduction to Zella Brand
Founded in 2007, Zella is an activewear brand that offers stylish and functional clothing for women of all sizes and body types. The brand is exclusively sold at Nordstrom, and it has gained a loyal following among fitness enthusiasts and athleisure lovers alike. Zella is known for its high-quality fabrics, innovative designs, and inclusive sizing, which makes it a popular choice for women who prioritize comfort, performance, and style.
Zella’s mission is to empower women to live healthy, active lifestyles with confidence and ease. The brand believes that activewear should not only look good but also perform well, and it strives to create pieces that can take women from the gym to the street seamlessly.
What Makes Zella a Good Brand?
- Zella offers a wide range of activewear and athleisure options that cater to different needs and preferences. From high-intensity sports bras to cozy fleece jackets, Zella has it all.
- The brand uses high-quality materials, such as moisture-wicking fabrics, four-way stretch, and UPF protection, to ensure that its pieces can withstand rigorous workouts and outdoor activities.
- Zella’s designs are trendy, functional, and versatile, making them suitable for various occasions and settings.
- The brand offers size-inclusive options, ranging from XXS to 3X, to ensure that all women can find their perfect fit.
- Zella’s price point is relatively affordable compared to other high-end activewear brands, making it accessible to a broader audience.
Zella’s Best-Selling Products
Some of Zella’s most popular items include:
- Live In High Waist Leggings: These leggings come in a variety of colors and sizes and feature a wide, high-rise waistband that provides maximum support and coverage.
- Pure Energy Seamless Sports Bra: This bra is made of stretchy, moisture-wicking material that keeps you cool and dry during high-intensity workouts. It also features removable cups and a strappy back design that adds a touch of style.
- Restore Soft Pocket Lounge Leggings: These leggings are made of soft, stretchy fabric that feels like a second skin. They also have pockets on both sides that can hold your phone, keys, or other essentials.
Conclusion
Zella is a good brand that offers quality activewear and athleisure options for women who value comfort, performance, and style. The brand’s commitment to inclusivity, innovation, and affordability has earned it a solid reputation among fitness enthusiasts and fashion-conscious shoppers. Whether you’re hitting the gym, running errands, or lounging at home, Zella has something for you.
| Pros | Cons |
|---|---|
| High-quality materials and design | Exclusively sold at Nordstrom |
| Size-inclusive options (XXS-3X) | Some styles may be too trendy |
| Affordable price point | Availability limited to certain regions |
Overall, if you’re looking for stylish and functional activewear that won’t break the bank, Zella is definitely worth checking out.
History of Zella
Zella is a women’s athletic wear brand that was founded in 2007. The brand is exclusively sold at Nordstrom, making it easily accessible to women all over the United States. Zella is known for its high-quality and affordable athletic wear that is perfect for a variety of workouts.
- Zella was created by a team of Nordstrom product experts who were passionate about fitness and fashion.
- The brand is named after the grandmother of one of the co-founders, who was also a fitness enthusiast.
- Zella first launched with a line of yoga pants and leggings, but has since expanded to offer a wide range of athletic wear including tops, sports bras, and jackets.
One of the things that sets Zella apart from other athletic wear brands is its commitment to sustainability. The brand uses recycled materials in many of its products and has implemented eco-friendly practices throughout its supply chain.
Zella continues to be a popular brand among women who value both style and functionality in their workout clothes. The brand regularly releases new collections, and its products consistently receive high ratings and positive reviews. Whether you’re hitting the gym or heading out for a run, Zella is a brand that can help you feel confident and comfortable while you work out.
Zella’s Most Popular Products
| Product | Description | Price |
|---|---|---|
| Live In High Waist Leggings | High-waisted leggings in a range of colors and patterns. | $59 |
| Studio Lite High Waist Crop Leggings | Lightweight cropped leggings with a high waistband. | $55 |
| Restore Soft Pocket Lounge Crop Pants | Comfortable lounge pants with a drawstring waist and pockets. | $69 |
| Live In Sports Bra | A supportive sports bra with removable cups and adjustable straps. | $49 |
Zella has a wide range of products to choose from, but these four items are among their most popular. Customers rave about the quality, fit, and comfort of these products, making them a great place to start if you’re new to the brand.
Target Market of Zella
When it comes to activewear, Zella is undoubtedly one of the top brands out there. The company offers a wide range of activewear products for both men and women, including leggings, sports bras, shorts, and tops. However, to appreciate the quality of a brand, it is also essential to identify its target market. This way, you can understand whether the brand caters to your needs or not.
- Zella targets men and women who are into fitness or an active lifestyle. The brand is perfect for people who prioritize comfort, quality, and style when choosing activewear. The products are designed to provide support, breathability, and flexibility, making them ideal for running, yoga, cycling, and other activities.
- One of the standout features of Zella is the company’s size-inclusive designs. Zella’s activewear products come in a wide range of sizes, from XXS to 3X, making them accessible to everyone, regardless of body type.
- Zella is particularly popular amongst millennials and Gen Z for their trendy designs, and the brand’s social media presence is reflective of that. However, the brand’s high-quality, performance-oriented activewear also appeals to older generations who want to get fit and lead an active lifestyle.
In summary, Zella’s target market is men and women of all generations who prioritize comfort, functionality, and style when choosing activewear. The brand’s size-inclusive designs make it accessible to a broad range of body types, and its trendy designs and high-quality performance are perfect for the younger generation of workout enthusiasts.
On the other hand, Zella is also an excellent choice for the older generation who prioritizes workout functionality and comfort over style trends. The brand has built a loyal customer base through its quality products and impressive range of activewear, which caters to the needs of different age groups, genders, and body types.
Overall, Zella is a brand that focuses on inclusivity, and its activewear is perfect for anyone with an active lifestyle.
| Target market | Zella’s offering |
|---|---|
| Men and women of all generations | Activewear products that prioritize comfort, functionality, and style |
| People with different body types | Size-inclusive activewear that range from XXS to 3X |
| Youthful audience | Trendy activewear designs attractive to millennials and Gen Z |
| Older audience | Quality activewear products with functionalities that cater to more mature workout enthusiasts |
Whether you want a fashionable workout outfit or high-performance activewear that caters to your athletic needs, Zella has it all. Its inclusive approach to activewear addresses the needs of every individual regardless of their gender, age, or body type.
Zella Product Lines
Zella is a women’s activewear brand that offers a wide range of products suitable for any athlete looking for athletic apparel that is both functional and fashionable. Their clothing is available in a variety of styles and colors, ensuring that there is something for everyone. In this article, we will explore the different product lines that Zella has to offer.
- Studio – The Studio line is designed to provide comfort and flexibility for yoga, pilates, and barre enthusiasts. Made with stretchy fabrics that move with you, these pieces are perfect for low-impact workouts where you need to focus on form and breath. The Studio line features tops, leggings, bras, and more that are suitable for any indoor workout.
- Lounge – The Lounge line is perfect for active women on-the-go who seek comfort without sacrificing style. This collection includes soft fabrics and relaxed silhouettes that are suitable for everyday wear. From joggers and sweaters to hoodies and shorts, the Lounge line is perfect for lounging at home or running errands in style.
- Running – The Running line is designed with the needs of runners in mind. With moisture-wicking fabrics and reflective details, these pieces are perfect for anyone who enjoys hitting the pavement. The Running line includes shorts, leggings, tanks, and more that are perfect for any runner, whether you’re training for a race or just going for a jog around the block.
Z by Zella – Z by Zella is a more affordable line that still offers stylish activewear. This line includes leggings, sports bras, tanks, and more that are perfect for any active woman on a budget. With the same quality and design as the main Zella line, Z by Zella is a great option for anyone who wants to stay active without breaking the bank.
| Product Line | Description |
|---|---|
| Studio | Designed for yoga, pilates, and barre enthusiasts who prioritize comfort and flexibility. |
| Lounge | Perfect for women on-the-go who seek comfort without sacrificing style. |
| Running | Designed with moisture-wicking fabrics and reflective details for runners. |
| Z by Zella | An affordable line that still offers stylish activewear without breaking the bank. |
Overall, Zella offers a range of high-quality activewear products suitable for any athlete. Whether you’re a runner, yogi, or just looking for comfortable clothing that looks good, there is something at Zella for everyone. With different product lines that cater to different needs, you’ll be sure to find the right piece to help you reach your goals.
Quality of Zella products
One of the key selling points of Zella is the quality of its products. The company prides itself on using high-quality materials and rigorous testing to ensure that each item meets its standards.
- Zella products are made from premium performance fabrics that are designed to withstand tough workouts and daily wear.
- The company’s commitment to quality is reflected in its attention to detail, such as flatlock seams that reduce chafing and breathable mesh panels for ventilation.
- Customers rave about the durability and longevity of Zella products, including leggings and sports bras that hold up to frequent use and washing without losing shape or color.
Zella’s sustainable practices
Zella is also committed to sustainability, using recycled materials in many of its products. The company has set a goal to use 100% sustainable fabrics by 2025, and is working to reduce its carbon footprint and water usage in production.
Zella’s inclusive sizing
Zella offers a range of sizes from XXS to 3X, making it a popular brand for athletes and fitness enthusiasts of all body types. The company also features models of diverse body shapes and sizes in its advertising, promoting a more inclusive image of fitness.
Zella’s affordable prices
Despite the high quality of its products, Zella offers affordable prices compared to other high-end fitness brands. The company often runs sales and promotions, making its stylish and functional activewear accessible to a wider audience.
| Pros | Cons |
|---|---|
| High-quality materials | Only available at Nordstrom and Nordstrom Rack |
| Inclusive sizing | Not as well-known as other activewear brands |
| Affordable prices | Limited color options for some products |
Overall, Zella is a great choice for anyone looking for high-quality, sustainable, and affordable activewear that is also inclusive and fashion-forward.
Zella Sustainability Initiatives
As a brand, Zella is dedicated to promoting sustainability and reducing its environmental impact. Here are some of the sustainability initiatives that Zella is implementing:
- Zella is committed to sourcing sustainable materials for their clothing lines. This includes using recycled polyester, organic cotton, and TENCEL Modal® fibers which require less water and are made from renewable materials.
- Zella is also taking steps to reduce their water usage through the development and implementation of new technologies in their production facilities. One example of this is their partnership with Jeanologia, a company that specializes in sustainable production technologies, to implement new dyeing and finishing technologies that greatly reduce water consumption.
- Zella’s packaging and shipping materials are also made from sustainable materials. Their clothing tags are made from recycled paper, and their shipping bags are made from biodegradable materials. They also use corrugated cardboard boxes that are made from 100% recycled materials.
Zella’s efforts to promote sustainability are not just limited to their products and packaging. They are also committed to reducing their overall carbon footprint as a company. Here are some of the steps they are taking towards this goal:
- Zella has implemented energy-efficient measures in their production facilities, including the use of LED lighting and the installation of solar panels. These measures help to reduce their overall energy consumption and lower their carbon emissions.
- The company is also working to reduce waste in their operations. They have implemented recycling programs in their facilities, and they work to minimize their use of single-use plastics wherever possible.
- Zella is also committed to supporting environmental organizations through donations and partnerships. In 2019, they partnered with the National Forest Foundation to support their reforestation efforts in the United States.
Conclusion
Zella’s sustainability initiatives demonstrate their commitment to reducing their environmental impact and promoting a sustainable future. By sourcing sustainable materials, implementing energy-efficient measures, and supporting environmental organizations, Zella is taking important steps towards a more sustainable future.
As consumers become increasingly concerned about the environmental impact of the products they purchase, Zella’s sustainability efforts are positioning them as a socially responsible brand that cares about the planet and its people.
Zella Customer Reviews and Feedback
Zella is a fitness and activewear brand that promises high-quality materials, comfortable fit, and stylish designs. If you’re considering purchasing products from Zella, reading customer reviews and feedback can help you make an informed decision.
Here are seven things to keep in mind when looking at Zella customer reviews:
- Zella has a loyal fan base. Many customers rave about the brand’s leggings, sports bras, and tops, praising the comfort and fit.
- Some customers think the prices are too high compared to similar brands on the market.
- Zella offers a wide range of sizes, including plus sizes, making the brand more accessible to different body types.
- Customers appreciate the durability of Zella products and how well they hold up through multiple washes and workouts.
- Some reviewers have experienced issues with the quality or fit of certain items, but overall, these complaints seem to be in the minority.
- Zella’s customer service has received positive reviews, with many customers praising the helpfulness and responsiveness of the brand’s representatives.
- While Zella is owned by Nordstrom, customers can purchase products directly from the Zella website or through other retailers like Amazon.
Overall, Zella seems to have a loyal following of customers who appreciate the brand’s focus on quality, fit, and style. While some reviewers have expressed concerns about pricing or occasional issues with product quality, these complaints appear to be the exception rather than the rule. When considering purchasing Zella products, it’s worth taking the time to read customer reviews to see what others have to say about specific items and sizing.
Zella prices compared to competitors
Zella is a brand that offers high-quality athletic wear at a slightly higher price point than some of its competitors. However, many customers find that the extra cost is worth it for the superior quality and durability of Zella products.
- Zella leggings typically range from $65-$89, while competitors like Lululemon and Athleta can range from $88-$128.
- Zella sports bras range from $39-$59, with competitors like Nike and Under Armour ranging from $25-$70.
- Zella tops range from $39-$89, with competitors like Adidas and Puma ranging from $25-$70.
While Zella may be slightly more expensive, the brand offers a great value for the price. Zella products are made with high-quality materials and are designed to last longer than some of their competitors. Additionally, Zella offers a variety of styles, colors, and sizes, making it a great brand for both fashion and function.
Here is a table comparing Zella prices with some of their competitors:
| Brand | Leggings Price Range | Sports Bras Price Range | Tops Price Range |
|---|---|---|---|
| Zella | $65-$89 | $39-$59 | $39-$89 |
| Lululemon | $88-$128 | $25-$70 | $25-$70 |
| Athleta | $88-$128 | $25-$70 | $25-$70 |
| Nike | $50-$100 | $25-$70 | $25-$70 |
| Under Armour | $50-$100 | $25-$70 | $25-$70 |
Overall, Zella may be slightly more expensive than some of its competitors, but many customers find that the extra cost is worth it for the superior quality and durability of Zella products.
Zella availability and distribution
If you’re looking for activewear that seamlessly blends function and style, Zella is a popular choice. The brand offers a wide range of workout clothes, loungewear, and accessories for both men and women. But with so many fitness brands available in the market, it’s natural to wonder how accessible and widely available Zella products are.
- Zella is an in-house brand of Nordstrom, a leading fashion retailer in the US. This means that you can purchase Zella products in Nordstrom stores across the country. You can also shop for Zella online through the Nordstrom website.
- Aside from Nordstrom, Zella products are also available through other online marketplaces like Amazon and Zappos. If you prefer to shop in person, you can also find Zella products in select fitness studios and boutiques.
- If you’re based outside of the US, you might still be able to get your hands on Zella products. Nordstrom offers international shipping, and some Zella items are also available through international Nordstrom partners like Nordstrom Canada and Nordstrom Australia.
Here’s a quick overview of where you can find Zella products:
| Retailer | Availability |
|---|---|
| Nordstrom | In-store and online (US and international shipping) |
| Amazon | Online (US and international shipping) |
| Zappos | Online (US and international shipping) |
| Fitness studios and boutiques | In select locations |
In summary, Zella products are widely available through Nordstrom and other online marketplaces, and you can also find them in select fitness studios and boutiques. If you’re based outside of the US, you might still be able to purchase Zella items through international Nordstrom partners. With so many options for purchasing Zella products, you can easily add some stylish and functional activewear to your wardrobe.
Zella Marketing Strategies
Zella, an activewear brand owned by Nordstrom, has grown in popularity in recent years due to its high-quality products and marketing strategies. Here are some of the key strategies Zella uses to promote its brand:
- Influencer Marketing: Zella works with fitness influencers to showcase their products on social media platforms like Instagram. These influencers have large followings and act as brand ambassadors, promoting the products to their audience.
- Email Marketing: Zella sends out regular emails to subscribers, featuring new products, deals, and upcoming collections. The emails are well-designed and include enticing calls to action, encouraging customers to visit their website and make a purchase.
- Collaborations: Zella has collaborated with other brands and designers to create unique collections. These collaborations generate buzz and attract new customers to the brand.
To stay competitive in the crowded activewear market, Zella has adopted an omnichannel marketing approach. They have a strong online presence, with a website that’s easy to navigate and features high-quality product images. They also have a physical presence in Nordstrom stores, which allows customers to experience the products in person and try them on before purchasing.
Overall, Zella’s marketing strategies have successfully positioned them as a top activewear brand. By leveraging social media, email marketing, collaborations, and an omnichannel approach, Zella has created a loyal customer base and continues to attract new customers every day.
Is Zella a Good Brand?
1. What is Zella known for?
Zella is known for its high-quality activewear and athleisure collections designed for women and men of all sizes.
2. Is Zella a good brand for workout clothes?
Yes, Zella is a great brand for workout clothes. Their activewear fabrics are durable, stretchy, and comfortable, and their styles are trendy and functional.
3. Are Zella leggings worth the price?
Yes, Zella leggings are worth the price. They are made of high-quality materials that provide excellent coverage and support during workouts and everyday wear.
4. Does Zella have a good selection of sizes?
Yes, Zella offers a wide range of sizes, from XXS to 3X, ensuring that everyone can find comfortable and flattering pieces.
5. Is Zella eco-friendly?
Zella has not made any public statements about being an eco-friendly brand. However, they have taken steps to reduce their environmental impact, such as using sustainable materials in some of their products.
6. Is Zella affordable?
Zella’s prices can vary, but overall, they are a mid-range brand. They have frequent sales and discounts, so you can snag their high-quality pieces at a more affordable price.
7. Is Zella a good brand for plus-size women?
Yes, Zella is an excellent brand for plus-size women. They offer a broad range of sizes and styles, including leggings, tops, and sports bras, that are designed to flatter and support different body shapes.
Closing Thoughts
Thank you for reading this article about whether Zella is a good brand, and we hope it provided helpful insights. From our research, Zella appears to offer high-quality activewear and athleisure collections that are worth the investment. Whether you’re looking for workout clothes that are functional and trendy or comfortable pieces for everyday wear, Zella has something for you. Be sure to check out their website and follow them on social media to stay updated on their latest releases and sales. Thanks again for reading, and we hope to see you back here soon!